TYLER HILLIGOSS
E-COMMERCE & DIGITAL ANALYTICS PROFESSIONAL
Character STATS
CURRENT BUILD
SKILLS
E-COMMERCE
A/B TESTING
TEAM LEADERSHIP
COMMUNICATION
SQL
HTML/CSS
TOOLS
CONFLUENCE/JIRA
ADOBE ANALYTICS
OPTIMIZELY
PHOTOSHOP
PREMIERE PRO
SHOPIFY
I took this photo, ask me about Japan!
I am a competitive, data-driven digital strategy professional with twelve years of retail E-Commerce experience, setting performance objectives and delivering multi-million dollar projects, and building and leading high-performance teams. I'm also a gamer, pupdad, espresso connoisseur, and Onsen frequenter!
MY LEVELING EXPERIENCE
2017-2021 | Best Buy
E-Commerce Manager
Built and managed a team of Sr. Analysts that owned online P&L and CX direction for the Smart Home and Music & Movies (digital) categories across four years of 100-200% revenue growth.
2011 | University of Minnesota
2021-2023 | Gap, Inc.
A/B Testing Manager
Developed and executed A/B Tests for Gap, Inc.'s Product Management teams across the entire multi-brand portfolio using tools like Adobe Analytics and Optimizely.
2011-2017 | Best Buy
E-Commerce Sr Analyst Roles (3)
Championed the brand presence for several key vendors across the entire shopping funnel on bestbuy.com. Optimized the customer experience for product launches, shopping events, and holiday campaigns.
BA in Communication Studies
Adventurer's Guild
See what I've been up to in the gaming space!
I'm currently working on a very basic HTML game, check back as I make progress!
SIDE Quests
2019 | Atlas, Last Oasis
Community Leader
Led several 100+ player communities with direct lines of communications to the developer's community managers. NDA server testing. Created hype video content to promote the games.
2012 | Glitch Gaming
2023 | Twitch, Youtube
Content Creator
Obtained Twitch Affiliate status in fall 2023, streaming high-end World of Warcraft content on Twitch and posting videos to YouTube.
Check out my channels!
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twitch.tv/yakarue
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youtube.com/@yakarue
2018 | Riot Games
Riot Games Directly Expert
Participated in Riot Games' player support initiative, where inquiries were sourced to players.
Collegiate League of Legends Team Manager
Stood up the University of Minnesota's first collegiate League of Legends team with Glitch Gaming.
CONTACT
Let's chat! Leave me a note or reach out directly via the below!
E: tyler.hilligoss@gmail.com
P: 952 334 9808